Messenger-Based Financial Education Tool
ONOW’s Maung Sa Yin Kaing (Mr. Finance) is a Facebook Messenger-based chatbot. The tool provides emotionally engaging content based on user interactions. This content is designed for helping users make more informed and timely financial and small business decisions. Myanmar’s mobile phone revolution has been largely app-less. Maung Sa Yin Kaing requires no app installation and lives in chat. Its intuitive messaging style feels like talking to family.